Our history

Beautin 'was founded in Sardinia in 2022. Born from the strong passion for cosmetics of the Founder, with the aim of giving life to a line of cosmetics that includes two collections, one makeup and the other skincare, formulated at 99% with natural, vegan and cruelty free raw materials.

  • The name
Beautin 'means "to make yourself beautiful" or "take care of yourself". Beautin 'mission is to create a beauty ritual that makes us feel loved. The name is intended to convey precisely this, the importance of taking care of yourself, starting with the little things, how to get ready to start the day in the best way.
  • Research and development
After a long laboratory research, we were able to obtain the cleanest and least harmful formulas possible for health, through the use of pure and effective ingredients, without parabens, silicones, SLS, sulphates, and artificial fragrances. Beautin 'cosmetics do not contain water, so as to use as few preservatives as possible.
Beautin 'does not test animals.
  • Where
    • was born
Beautin 'was born in Sardinia. The main ingredient is L 'Aloe Vera bio, which is carefully chosen directly in our land. With its slowing, moisturizing and calming properties, it is the perfect foundation for all skin types.